Chief Keef Launches New Record Label 43B

Chief Keef has officially launched his very own record label 43B, Forget Everybody in partnership with RBC Records/BMG. The purpose of the label is to give artists and producers distribution and marketing services who are shifting the music culture. The new venture will also give them resources and guidance on achieving success in the music industry. The name 43B, Forget Everybody stands for “the importance of individuality and autonomy—two factors that have played heavily into Keef’s path as an artist.” Chief Keef will be joined by Idris Dykes, as co-CEO, and Sophie Kautz, as Head of A&R and Marketing. The first artist on the new label 43B will be Atlanta’s own Lil Gnar.

Chief Keef had this to say about the new venture:

“43B has been a passion project of mine for over a year and I’m ready to give artists that are changing the game a label where they can really succeed. I’ve been independent for almost 10 years, so I want to pass on my knowledge of the industry to artists who are shifting the culture so they can make it to the top.”

Stay tuned for more updates!