Fashion: A Look At Official – @OfficialBrand
Official Crown of Laurel® was founded in 2007 with the realization that an unfulfilled void for premium headwear with influences coming from skate, street and DIY fashion needed to be filled and we were the perfect candidates for the job. All kinds of amazing opportunities opened up for Official from the jump including collaborations with DC Shoes Europe, Ben G Amsterdam, Eastpak Europe and many others. Celebrities and more importantly sub-culture influentials such as Lil’ Wayne, Brian Anderson (Nike), Matt Miller (DC), Hyper Crush, A-Trak (Fools Gold Records), Sinden (Kiss FM), DJ Greyboy, Stephen Kramer Glickman (Big Time Rush, Nickelodeon) and most recently XXXX from the hit show GLEE have been seen rocking Official.
Official Crown of Laurel® approaches headwear with an unskewed perspective. The company’s youthful nature prevents it from being confined to maintaining certain rules and regulations that time and product history generally restricts and prevents progressive possibilities from seeing fruition. Official regards it’s headwear as a crown, a statement, an exclamation point and sometimes a simple compliment to bigger and bolder things. We take great joy in applying this concept to each and every piece we produce under the Official Crown of Laurel® label.